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Amika is a professional hair brand that was created in 2007 in Brooklyn, New York. The brand offers a full range of high quality hair care products, formulated with natural ingredients and cruelty free. Amika is known for its colorful and playful designs, as well as for its effective products that help improve the health and appearance of hair. The brand is also involved in sustainability initiatives, such as the recycling of packaging and the use of renewable energy in the production of its products.